According to recent studies in the region, most older people are concerned not about their financial situation (that is also often not promising) but rather about feelings of loneliness and fear of abandonment. Loneliness among older people is a result of a combination of various social, psychological, and physical factors. Some of the most common factors are:

Some of the most common factors are:

Loss of loved ones- the passing of family members, friends, or a spouse can lead to a profound feeling of loneliness and grief that is hard to bounce back from.


Social isolation- older people tend to experience reduced social interactions due to factors such as retirement and limited mobility that often leads to decreased participation in community activities.


Health issues- physical health problems are another factor hindering older people’s participation in social activities leading to isolation.


Geographic location- older people living in rural areas experience increased fear of abandonment as they “ could pass away without anyone finding out or looking for them”

Technology barriers- some older adults have little to no access or familiarity with technology preventing them from having virtual connection with their community.

Not all issues can be solved, but what does the Georgia Red Cross do to help alleviate the pain of socially vulnerable older people in Georgia? 

GRCS through its Home Care program and 27 Social Day Centers across the country provides social and medical care for the most vulnerable members of our communities unable to take care of themselves. Whether they live alone, or cannot get constant care, the GRCS provides them with the most necessary care to make their lives healthier and happier, and less lonely. 

Home Care packages are designed case-by-case, depending on the individual needs of each beneficiary, GRCS Home Care nurses and staff give the most precise and tailored care for all of Georgia Red Cross’ 500 beneficiaries across the country.

How we help 

- Treatment of wounds 

- Injections 

- Catheter Care 

- Rehabilitation & prevention 

- Full/partial baths 

- Cleaning the living space

- Food supply & other necessities

What you can do 

- Improve the physical and mental well-being of older people and increase their ability to take care of themselves. 

- Reduce their loneliness and isolation. 

- Prevent overburdening of mainly females forced to take care of their family members. 

Why is YOUR help important? 

There are at least 20,000 people in need of at-home care with only 5% currently supported. You can multiply the impact. 

With your help, we can fill the gap! 


Our projects have a need for long term support. With monthly donations we know that we will be able to finance our projects over a long period.

The money goes 100 % to the Georgia Red Cross.

In order to make a regular giving agreement we need your card number. This will not be shared with any third party.

We do not share your details with any third party.

Thank you for getting back to us. It's vital for us to get feedback if there is something we can improve.

We will go over our training with the person involved and make sure this does not happen again.

It is one of the most impactful ways of inspiring the public about our work while also being one of the most cost-effective ways to generate vital long-term support through regular giving.

Yes, all our fundraisers are employed with us and get their training from us.

We will send regular newsletters and information about how exactly your donation helps support the vulnerable groups. 

In case your contact details changed, please  inform us about the changed information at

In case you changed your mind or can no longer support us regularly, please email us about your decision at

Our fundraisers are wearing our Red Cross gear(t-shirt, id card). We would be happy to check in our register to make sure.